Weight beyond Twitter and Messenger

Interesting ads, Interesting target, Interesting point of view.
Nowadays, they are targeting social media- augmented weight gainers. The ads feature people with handsome faces and fat body.

Text ad:
What you leave out of Facebook, put it into Gold’s Gym.”
“What you leave out of Messenger, put it into Gold’s Gym.”

Credits
Client: Gold’s Gym
Advertising Agency: jotabequ Grey, San José, Costa Rica
Creative Directors: Alexander Obando, Andrei Bonilla

Art Director / Copywriter: Alexander Obando
Photographer: Noelia Badilla

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About Laurentiu Mitrea

Perfectionist, Passionate about Digital, eCommerce and Technology, Media Specialist, Web-Freelancer.